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Manning Selvage & Lee Releases Atlanta Media Guide

ATLANTA03/12/2007 — 

Manning Selvage & Lee (MS&L) has released its second annual MS&L Atlanta Media Guide, a collection of nearly 1,500 contacts for regional print, broadcast and online journalists.

The MS&L Atlanta Media Guide New & Revised 2007-2008 Edition is designed to support public relations practitioners, companies, non-profits, civic groups, academic institutions and Atlanta journalists by providing the most current and relevant media contacts at newspapers, wire services, TV and radio stations, web sites, blogs and magazines.  The book includes contacts researched and audited by the MS&L Atlanta’s dedicated media relations group between November 2006 and January 2007. The team is comprised of strategic media counselors who work with clients such as Coca-Cola, UPS, Home Depot, Procter & Gamble, Heineken USA, Philips Electronics and other national and local companies across all offices and practices.

The guide provides a one-stop shop of resources for media contact research. Rather than thumbing through various publications or sorting through numerous online databases, the media guide provides public relations contacts through a more tailored approach. The guide has proven popular among practitioners and journalists alike in the past two years.

“Developing and maintaining relationships with the media is fundamental to our clients’ businesses,” said Rob Baskin, managing director of MS&L’s Atlanta office.  “With this guide, we're pleased to showcase the array of media in Atlanta and to help our clients, friends, nonprofits and others to better connect with journalists in our community.”

The report includes Atlanta-based journalists who publish or broadcast from the largest metropolitan area in the southeast. Twenty new publications are listed in this year’s edition, which include luxury glossies, trade publications, e-zines and blogs on topics ranging from pop culture to politics.

About Manning Selvage & Lee
MS&L is one of the world's leading global public relations firms.  We achieve our mission - to be more important to our clients - by delivering world class media relations, acting as partners and advisors, powering clients' businesses with proven methods and tools for strategic planning, corporate and product branding, corporate reputation, crisis management, and stakeholder relations.

MS&L is a member of the Publicis Groupe (Euronext Paris: 13057, NYSE: PUB), whose activities span 109 countries on six continents and include advertising, media counsel and buying, marketing services and specialized communications.  For more information, visit www.publicisgroupe.com.

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