Manning Selvage & Lee London Wins ThoughtWorks

Following a competitive pitch, Manning Selvage & Lee’s (MS&L) London office has been appointed by ThoughtWorks Ltd, a global IT professional services firm that provides software development and consultancy to Global Fortune 1,000 companies. MS&L will handle a business-to-business thought leadership and profile raising PR program in the UK and help to promote local UK investment.

 “MS&L was chosen because of its creativity and insight into driving awareness of the business at the CIO level, as well as building on the relationships we already enjoy with our core developer audience,” said Katy White, Marketing Communications for ThoughtWorks.

Justin Hayward, Head of Technology and Telecoms at MS&L London, will head a four-strong core account team at MS&L, fees for which are undisclosed.  The outreach program began mid-June with the launch of ThoughtWorks’ latest build of CruiseControl Enterprise, an open source software development tool, and the establishment of a second UK office in Manchester.

 “ThoughtWorks has a unique position within the IT consulting community; a combination of genuine thought leadership, vibrant culture and values; and an agile software development philosophy gives it the power to revolutionize the marketplace,” said Stuart Wilson, CEO of MS&L London. “This is exactly the kind of company MS&L is looking to work with.”

MS&L London is a full service consultancy with more than 80 professionals who provide a broad range of public relations expertise for both international and domestic clients across key commercial sectors, such as IT & telecommunications; financial & professional services; consumer electronics; government & public sector; ethical & consumer healthcare; food, drink & nutrition; and beauty & wellbeing.

About MS&L
MS&L is one of the world's leading global public relations firms. Headquartered in New York, MS&L has 46 offices throughout North America, Latin America, EMEA and Asia-Pacific, as well as an extensive global affiliate network.  The agency meets the needs of global and local clients by providing best-in-class services in consumer marketing PR, healthcare PR, corporate communications and technology communications, as well as industry-leading work in digital communications.  MS&L won PRWeek's Best Use of Internet/New Media Award in both 2006 and 2007.

MS&L is a member of the Publicis Groupe(Euronext Paris: FR0000130577 and NYSE: PUB), the world’s fourth largest communications group, and a global leader in digital and online advertising, media consulting, and healthcare communications. With some 42,000 professionals in 104 countries, the Groupe's activities cover advertising through three global advertising networks:  Leo Burnett, Publicis, Saatchi & Saatchi, as well as through its two multi-hub networks Fallon Worldwide and 49%-owned Bartle Bogle Hegarty; media agencies with two worldwide networks ZenithOptimedia and Starcom MediaVest Group; and marketing services, including digital and interactive communications through Digitas, relationship and direct marketing, public and media relations, corporate and financial communications, multicultural communications, and event communications. The Groupe is also the world leader in healthcare communications. Web site: www.publicisgroupe.com.

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