Manning Selvage & Lee Announces New Head of Home & Home Entertainment in London
Manning Selvage & Lee (MS&L) London today announced the appointment of Justin Crosby as the new head of its Home and Home Entertainment division. Justin will be responsible for strategic development on both global and UK communications programmes for the company’s Philips Consumer Electronics, Global Marketing and Domestic Appliances and Personal Care accounts, as well as developing new business opportunities. His appointmentis effective immediately.
Crosby brings over 15 years of brand and entertainment experience to the agency. He joins MS&L from Taylor Herring where his role as head of Consumer Brands focussed on creating the agency’s brands business with key clients such as Pioneer, Chorion and Entertainment Rights. Prior to this, Crosby spent four and a half years building Kazoo Communications with accounts such as Microsoft Xbox and BT. He ran the Carling music sponsorship programme for Cake Media, creating the UK’s #1 beer brand’s flagship experiential music property CarlingLive 24.
“Justin has invaluable brand and entertainment experience and we are extremely pleased to welcome him to MS&L,” said Kelly Walsh, acting CEO and MD of consumer marketing at MS&L London. “The Home and Home Entertainment practice is a focus for the agency and we are delighted Justin is joining us to spearhead the division in 2007.”
MS&L’s Home and Home Entertainment practice is made up of cross-sector specialists who combine brand-building and media skills with consumer electronics product knowledge and strategic insight on a local and global basis. By partnering with clients to navigate the increasingly complex environment they are operating in, the Home and Home Entertainment team help enable clients to successfully build their brands.
MS&L London is a full service consultancy operating across three key business areas - consumer marketing, corporate communications, and financial & investor relations. With around 100 consultants, MS&L London provides a broad range of public relations expertise for both international and domestic clients across key commercial sectors, such as IT & telecommunications; financial & professional services; consumer electronics; government & public sector; ethical & consumer healthcare; food, drink & nutrition; and beauty & wellbeing.
About Manning Selvage & Lee
MS&L is one of the world's leading global public relations firms. We achieve our mission - to be more important to our clients - by delivering world class media relations, acting as partners and advisors, powering clients' businesses with proven methods and tools for strategic planning, corporate and product branding, corporate reputation, crisis management, and stakeholder relations. MS&L is the winner of the 2006 PRWeek PR Innovation of the Year and Best Use of the Internet awards.
MS&L is a member of the Publicis Groupe SA (Euronext Paris: 13057, NYSE: PUB). Its activities span 109 countries on six continents and include advertising, marketing services, media counsel and buying, media sales and specialized communications. For more information, visit www.publicis.com.
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