MS&L Hong Kong

The public relations industry has existed for over three decades in Hong Kong.  The demand for public relations services is rapidly growing as Hong Kong is transforming into a major global cosmopolitan city and a significant business hub in Asia Pacific (AP).

MS&L Hong Kong was established in December 1998 to capture this growing opportunity and to meet our clients’ needs for high-quality PR services in the region.  As the first MS&L office in Asia, Hong Kong served as the firm’s original AP hub, and has been the vital base for MS&L’s business development in the region ever since.  The talent and initiative of MS&L Hong Kong has fueled full-service MS&L/Publicis Groupe operations in Shanghai, Beijing, Singapore, Tokyo, Indonesia and India, plus an extensive network of 20 affiliate firms in other major cities across Asia.

MS&L Hong Kong is a full-service agency with expertise in four major disciplines – corporate, technology, consumer marketing and healthcare – and a diverse offering of sub-specialties.

Nowadays, more and more companies have adopted a pan-regional or global approach to communications for synergy in rolling out messages and initiatives.  Through the cross-border experience and multi-lingual expertise of its employee base, MS&L Hong Kong has become the ideal hub to coordinate seamlessly with other MS&L offices and affiliates in the region and around the world for maximum collaboration and client service.  With Hong Kong’s growing integration with the mainland, many clients also consider MS&L Hong Kong the gateway to China.  Among the clients who engage MS&L Hong Kong on regional work are Philips Electronics, Procter & Gamble, Sunkist Growers, sanofi-aventis, Heller Ehrman, Huawei, and Diamond Trading Company/DeBeers.

In light of the growing trend of adopting a holistic approach to communications, MS&L Hong Kong provides dynamic and strategic counsel, devising innovative integrated campaigns to help its clients attain their business and communications objectives.

Apart from its talented team with local expertise and international experience, MS&L Hong Kong prides itself on flawless execution and a solid results-orientation.  Clients call on us when they want the greatest return on their PR investment.  We also distinguish ourselves from industry peers by the high level of participation from senior executives.  We believe that outstanding client service starts at the top, so for every account regardless of size, we have key senior executive leaders who remain involved, responsible and hands-on.