Document Actions
Recent Work
With deep experience and understanding of how the communications function can counter aggressive “corporate campaign” tactics by labor activists, MS&L provides specialized expertise to partner with in-house corporate communication, human resources executives, legal counsel and retained specialists as well.
Recognizing that corporate campaigns fail when they are unable to mobilize significant public opinion against the target, we help companies and institutions strengthen and leverage their corporate reputations by maintaining trust and credibility among key stakeholders and audiences, internally and externally. These interlocking relationships form the institution’s reputational sword and its shield.
We have worked closely with numerous clients to empower them to earn and maintain credibility with key stakeholders, define the debate on their terms, and frame messages around their missions and value.