Boston, Massachusetts
MS&L Boston
The view of the world from Boston was once bounded by the Atlantic Ocean and the hills of Worcester 45 miles to the west. A handful of white, middle-aged male powerbrokers - called "The Vault" - met in secret once a month to chart the city's future. Boston's leading universities and hospitals imported research and development dollars by the ton, while technology companies located along the suburban ring felt secure inventing large information systems. Democrats controlled the state's politics and always would.
All that has changed. Today, enterprises in New England are increasingly entwined in the global economy, under pressure from competitors throughout the developed world, and find themselves struggling for mindshare among the instantaneous flow of information near and far. The New Boston is a melting pot of diversity where the business and social dynamics change almost week to week.
MS&L Boston has stayed ahead of the changes for 30 years, rising to prominence on the basis of the three things clients value most: experience, ideas and execution.
We serve the region's new world view by blending the responsiveness of a boutique-sized office with seamless access to the global resources of the MS&L network. This one-two punch generates a steady stream of fresh insights and opportunities that keep client programs moving forward. Our expertise in strategic public relations and marketing communications tracks the economic and social engines of the region. We drive complex engagements for top players in the medical device, healthcare technology and biotechnology fields. Consumer brands rely on us to maintain their share of voice in the marketplace through media relations and special innovations that connect with customers. For New England’s leading institutions, including hospitals, universities and non-profits, we manage sensitive issues and protect hard-earned reputations. The staff from MS&L Boston pen The PR Finish Line blog to give regional companies a sense of what it’s like to work with them.
Situated only 100 yards from the Boston Marathon finish line, our 18-person staff is led by senior professionals with deep expertise, local roots and a track record of success in almost every industry. Staff members are proud to be active participants in Boston’s civic life, including the Greater Boston Chamber of Commerce, MassMEDIC, Massachusetts Biotech Council, The Chief Executives Club of Boston, The Boston Club and Boston Women’s Communicators.
We also support community endeavors on a pro-bono basis, including The Esplanade Association, Toys for Tots, and The Boston Globe’s annual Globe 100 CEO Survey.