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May 05, 2005
Benedict the blogger?
Future blogger?
I’ve been thinking that if anyone needs a corporate blog, it’s Pope Benedict XVI. Here’s why: He’s got an image problem (what with his previous jobs as successor to the Grand Inquisitor and Hitler Youth), he succeeds a popular, populist CEO, he leads a global corporation that needs to show a human face, and he needs to engage in a dialogue with skeptical customers.
It turns out a Notre Dame student and alum have already started an unofficial pope blog. It’s respectful and respectable, perhaps overly so, but I’d like to see His Holiness try his own hand at blogging. He already has skillful PR counsel in Dr. Joaquín Navarro-Valls, and his first messages to the world struck the right chords. But what better way to show he’s moved beyond the Middle Ages than embracing this new and open technology?
Blog topics could include: Heresy, Sex & Why You Should Avoid It, My Favorite Cardinals, and Life at the Vatican.
Thanks to Miss-Information for the identities of the popeblog creators. And see Benedict XVI T-shirts here (“Putting the smackdown on heresy since 1981.”)
Posted by Laurie Mayers at May 5, 2005 02:00 PM
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Comments
Perhaps this will be more interesting:
Posted by: Zach at June 27, 2005 12:33 AM
